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Account Executive

Summary: This is a full-time position that provides strategic and tactical account service for the agency’s clients Essential Duties and Responsibilities include the following. Other duties may be assigned to meet business needs.

Principal Responsibilities:

• Provide a point of agency contact with clients as assigned
• Provide leading role in development of strategic marketing plans for clients
• Manage the execution of strategic marketing plans for assigned clients
• Manage all accounts in such manner as to grow the client relationship with the agency

Primary Duties:

• Meet regularly with assigned clients for the purpose of ensuring client marketing objectives are met and remain on track
• Prepare client contact reports following all client meetings and distribute to all affected agency associates
• Effectively present, sell and defend all agency work/proposals to clients while supporting other client service team members in these functions
• Check and approve creative/production art, copy and related materials prior to presentation to the client and coordinate client approval of same
• Stay informed of clients' brands, products, services and related marketing developments within a clients' verticals
• Assist in the development of all client proposals including, but not limited to, marketing plans, media plans, public relations plans and overall strategic plans
• Respond to all client communications including calls, emails and faxes
• Coordinate with traditional and interactive media teams to ensure seamless implementation of all plans across traditional and digital media
• Coordinate project timing and budgets with appropriate agency associates
• Coordinate with the Office Manager to ensure prompt collection of accounts receivable

Qualification/Requirements:

• Must have high level of interpersonal, presentation and communications skills to work with in-house staff, vendors and clients
• Must be able to interact and communicate with individuals at all levels of the organization.
• Must be able to work in a team environment as well as independently
• Creative and digital media knowledge, highly desirable
• Ability to discern client needs and effectively communicate those needs to appropriate agency associates
• Work requires continual attention to establishing priorities and meeting deadlines.
• Must be able to work in a fast-paced environment with demonstrated ability to juggle multiple competing tasks and demands.

Education/Training/Experience:

College degree preferred; minimum of three to five years experience in account service. It is
desirable to have experience in an advertising agency environment; or an equivalent combination
of education and experience. The successful candidate will be a team player and enjoy being a
part of building a great agency.

 

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Office Manager

Summary: This is a part-time position (25 hours per week) that provides accounting services and
administrative support for the agency. Essential Duties and Responsibilities include the following. Other duties may be assigned to meet business needs.

Administration:

• Procurement of all office supplies and inventory management
• Set up and manage Quickbooks "Time Tracker" for all associates
• Assist the President in reviewing all agency contracts for business equipment leases, maintenance contracts and agreements

Accounts Payable:

• Review, code and process A/P check requests
• Process and distribute A/P checks
• Handle inquiries from vendors
• Maintain A/P system records
• Prepare and distribute 1099, 1098, 1096 and other related tax forms
• Close A/P on a monthly basis, review, and distribute reports
• Audit employee expenses to ensure compliance with corporate policy before paying

Accounts Receivable:

• Prepare, review and mail monthly billings based on information received from Account Executives and the Traffic/Production Coordinator
• Make all bank deposits
• Make collection calls as needed
• Maintain accurate client billing records
• Responsible for coordinating with the agency's bank to invest excess cash in short-term CDs to earn the agency interest income

HR and Benefits Management:

• Reconcile benefits statements on a monthly basis
• Enroll new employees in benefits plan
• Terminate employees from benefits plan
• Maintain vacation and sick day records for payroll purposes
• Work with the agency's outside accounting firm, as needed, to prepare monthly financials, payroll and tax returns

Qualification/Requirements:

• Must have high level of interpersonal skills to handle sensitive and confidential situations. Position continually requires demonstrated poise, tact and diplomacy.
• Must be able to interact and communicate with individuals at all levels of the organization.
• Must have knowledge of a variety of computer software applications in word processing, spreadsheets, database and presentation software (MSWord, Excel, PowerPoint).
• Extensive QuickBooks experience
• Work requires continual attention to establishing priorities and meeting deadlines. Must be able to work in a fast-paced environment with demonstrated ability to juggle multiple competing tasks and demands.

Education/Training/Experience:

College degree preferred; Minimum of three years experience with preferred experience in an
advertising agency environment; or an equivalent combination of education and experience. The
successful candidate will be a team player and enjoy being a part of building a great agency.

 

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Interactive Media Planner/Buyer

Summary: This is a full-time position that provides strategic interactive media expertise for the
agency. Essential Duties and Responsibilities include the following. Other duties may be assigned to meet business needs.

Principal Responsibilities:

• Provide the agency's clients with extensive interactive media options
• Provide leading role in development of digital media strategy
• Manage and optimize all digital media campaigns
• Manage all rich media and online video placements
• Provide performance metrics for all online placements – CPM, CPC and CPL

Primary Duties:

• Research and develop interactive media strategies and plans that best fit the clients overall marketing strategy
• Provide a seamless interface with traditional media team where both online and traditional media are being used
• Work with media planning, account service and creative teams to devise appropriate tactics to achieve the desired impact
• Present all interactive media plans to clients (who may or may not have significant expertise in interactive media)
• Negotiate pricing with interactive media vendors and provide a final negotiated recommendation to the client
• Work together with creative teams to ensure creative specifications of an approved interactive media plan are satisfied appropriately
• Monitor live online campaigns via third-party ad serving software providing daily, weekly, and/or monthly campaign performance results for the account service team and /or clients
• Optimize all campaigns in real time with vendors to enhance performance

Emerging Media Knowledge Requirements:

• Instant text messaging
• Content sponsorships
• Mobile and text messaging
• Viral and Blog marketing
• Buzz marketing/reporting and co-ordination

Qualification/Requirements:

• Must have high level of interpersonal and presentation skills to work with in-house staff, vendors and clients
• Must be able to interact and communicate with individuals at all levels of the organization.
• Must have knowledge of third-party ad serving, reporting and tracking
• Extensive MS Office experience (Word, Excel, PowerPoint and IE)
• Work requires continual attention to establishing priorities and meeting deadlines.
• Must be able to work in a fast-paced environment with demonstrated ability to juggle multiple competing tasks and demands.

Education/Training/Experience:

College degree preferred; Minimum of three to five years experience in interactive media planning
and buying with at least one year of traditional planning and buying. It is desirable to have
experience in an advertising agency environment; or an equivalent combination of education and
experience. The successful candidate will be a team player and enjoy being a part of building a
great agency.

 

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